From creative ideas to delivered campaigns
Creative and project records across AI content, entertainment campaigns, game ecosystems and livestream clips in China.
Game fan edits, motion-comic series, crossover content and drama fan edits across several genres.
Case metrics are historical records. See each case for measurement definitions.
Game fan edits / Douyin
AI-assisted fan edits built around player-life comedy, familiar scenes and game community memes.
60K likes / 1.969K comments / 21K shares
13K likes / 297 comments / 7.97K shares
A fan edit combining game elements with player memes
Historical screenshots and project records; no common measurement cutoff was supplied. Likes, comments and shares are separate metrics.
Science fiction / Urban drama / Games
Series production spanning character design, scenes, storyboards and finished episodes across several genres.
30 episodes recorded
10 episodes recorded
7.652K likes / 313 comments / 931 saves / 2.916K shares
Episode counts and interactions reflect the source records, not live release status. Metrics from different works are not added together.
iQOO / League of Legends: Wild Rift
Crossover content combining game characters, social trends and consumer-tech contexts.
VALORANT Mobile + AI + consumer tech
Character makeover trend
Poppy character fan edit
These examples show creative formats. No view counts or business conversion figures were supplied for this case.
Drama fan edits / Xiaohongshu (RED)
Fan edits built around character relationships, conflict and emotional moments to support audience discussion.
Character contrast and emotional resonance
Story extensions and audience identification
Character conflict and story reinterpretation
These examples show creative treatments. Post interactions and platform topic views are different metrics.
Creator networks, drama topics and WeChat Channels content across different platforms and projects.
Xiaohongshu (RED) / Drama topics
Campaign content built around characters, relationships and story themes, supported by project post records and historical topic pages.
76.731M RED topic views / 1.8K+ published posts
66.652M RED topic views / 3K+ published posts
57.924M RED topic views / 2K+ published posts
46.035M RED topic views / 2.3K+ published posts
46.029M RED topic views / 2.9K+ published posts
50.3M RED topic views / 1.2K+ published posts
42.697M RED topic views / 1.6K+ published posts
30+ dramas served per year / 1B+ cross-platform topic plays
Based on project records and historical platform screenshots. The reporting year and cutoff were not supplied. Topic views, cross-platform plays and posts are separate measures. Post counts are not platform discussion counts.
Douyin / Kuaishou / Xiaohongshu (RED)
Creators and account content across games, film, television and animation.
4M+ historical followers
600K+ historical followers
10K+ historical followers
200K+ historical followers
6K+ historical followers
Follower bands are rounded down from historical screenshots. They are not combined into a current follower total; no common cutoff was supplied.
Youku titles / WeChat Channels
Clips built around character relationships and emotional moments, combined with ongoing account operations.
2K+ published posts
300M+ project video views
250K+ project followers gained
10M+ single-video views
Based on project records with no supplied cutoff. Project followers gained and follower counts shown in example account screenshots are different measures.
Successive rounds of topic campaigns at every milestone — closed beta, open beta and major patches — built to push Delta Force onto the trending lists on Douyin, the ranked hot-search charts that decide what China sees first each day.
As an official ecosystem partner on Honor of Kings, we run short-video content, esports programming and community operations as a single program rather than three separate briefs.
More than three years inside the Call of Duty: Mobile content ecosystem, running full-lifecycle content marketing and community work that supports long-term operation and player retention.
An officially recognized ecosystem partner on Dungeon & Fighter for PC, working inside the community to keep a long-running IP feeling current with players.
More than 20 projects a year land on platform trending lists, on the back of repeated hands-on campaigns and a working read of how each platform's ranking mechanics behave.
Esports moments, celebrity livestreams and mainstream-culture crossovers — teasers before air, clips cut while the stream is still running, a second wave after the event, then distribution across Douyin (TikTok's China app), Kuaishou and Bilibili. Real campaigns, with the delivery numbers behind them.
30 Douyin accounts on teaser duty plus 20 on finals day for the large-scale Warfare mode, covering the build-up, post-match reactions for the Chinese-server teams and the champion highlights, mirrored to Kuaishou and Bilibili.
Win the first hour, then stretch the story with more angles
Two creator accounts opened the build-up two hours before air; 30 clip accounts posted in relay while the stream ran, and every video was live before the broadcast ended.
Claim the slot early, then catch the spike with high-frequency clips
One creator teaser plus a 15-account clip matrix built around the talent, playful interaction and light gameplay moments — translating a hardcore shooter into entertainment content for Qixi, China's Valentine's Day.
Lead with personality and fun, and a hardcore game reaches past its own players
Recognized derivative-content partner on the IEG content platform
Recognized fan-edit and managed-account agency for Kuaishou Games
Long-term content partner to Orca Entertainment
200+ owned accounts launched and scaled in-house
Screenshots are in Chinese. Production titles are romanized or described in English.
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